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Angel One vs Upstox: Pros, Cons & Recommendation

MuthuAugust 14, 2025August 14, 202509 mins
Angel One vs Upstox: Pros, Cons & Recommendation

It was the year 2019 when I first opened my Demat account. Like many retail investors, I was confused by the number of brokerage options. Friends in my office swore by Angel One, praising its branch network and research reports, while younger colleagues insisted Upstox was the future with its sleek app and low charges. I decided to try both — partly to test which one suited me better, and partly because my investing style kept evolving. Over the years, I’ve experienced the highs and lows of both platforms, and in this article, I’ll break down Angel One vs Upstox with facts, not myths, so you can confidently choose the right brokerage for your goals.

At Indiainvesthub, our mission is to simplify such decisions. We provide honest, data-backed comparisons to help you invest smarter without falling for marketing noise.

Table of Contents

  • Company Overview – Angel One vs Upstox
  • User Experience
  • Brokerage Charges & Account Fees
  • Trading Platforms & Features
  • Product Offering & Market Access
  • Research & Advisory Services
  • Customer Support & Service Quality
  • Pros & Cons – Angel One vs Upstox
  • Recommendation – Which One Should You Choose?

Company Overview – Angel One vs Upstox

Angel One (formerly Angel Broking):

Founded in 1996 and headquartered in Mumbai, Angel One is one of India’s oldest and largest full-service brokers. With over 1.5 crore clients and a strong presence through 11,000+ sub-brokers and offices across India (Source: NSE Data, 2025), the company has built a trusted reputation in the financial sector. Angel One offers a comprehensive range of services, including stock and F&O trading, commodities, currencies, mutual funds, margin trading, investment advisory, and portfolio management. Its blend of traditional expertise and modern technology makes it a preferred choice for investors seeking both reliability and advanced trading platforms in India.

Upstox:

Founded in 2010 and headquartered in Mumbai, Upstox is one of India’s leading tech-driven discount brokers. Backed by marquee investors like Tiger Global and Ratan Tata, the company has rapidly grown to serve over 1.2 crore customers while processing a staggering ₹1.3 lakh crore+ in monthly turnover (Source: SEBI Reports, 2025). Known for its discount broker model, Upstox focuses on providing low-cost, technology-powered trading solutions across equities, derivatives, commodities, mutual funds, and digital gold. Its intuitive trading platforms, competitive pricing, and strong investor backing have positioned Upstox as a preferred choice for India’s new-age retail investors and traders.

Features
Angel One
Upstox
Preview
Angel One vs Upstox: Pros, Cons & Recommendation
Angel One vs Upstox: Pros, Cons & Recommendation
Established Year
1996
2009
Brokerage App Link
ANGEL ONE APP LINK
UPSTOX APP LINK

User Experience

  • Angel One: Provides a mix of digital + offline support. Its mobile app (Angel One Super App, rating 4.3 on Google Play) is intuitive but slightly heavier due to the wide range of services. Offers personalized advisory for active traders.
  • Upstox: Mobile-first design with speed and simplicity. The Upstox Pro App (4.2 rating) is light, easy to use, and ideal for beginners. However, no physical branches for in-person support.

Brokerage Charges & Account Fees

FeatureAngel OneUpstox
Equity Delivery₹0₹0
Equity Intraday₹20/order or 0.25% (lower)₹20/order or 0.05% (lower)
F&O (Equity/Commodity/Currency)₹20/order₹20/order
Account OpeningFreeFree
Annual Maintenance Charges₹240₹150

Verdict: Upstox is slightly cheaper for intraday and AMC, while Angel One has broader offline support included in costs.

Trading Platforms & Features

  • Angel One:
    • Angel One Super App for mobile.
    • SmartAPI for algo trading.
    • Advanced charts (TradingView + ChartIQ).
    • Voice-enabled trading (ARQ Prime AI).
    • Desktop & web versions available.
  • Upstox:
    • Upstox Pro App (mobile + web).
    • Sleek UI, lightweight, faster order execution.
    • Advanced charting with 100+ indicators.
    • API support for algo traders.
    • Customizable watchlists, drag-drop trading.

Product Offering & Market Access

  • Angel One: Full-service broker offering stocks, F&O, IPOs, commodities, currencies, bonds, ETFs, insurance, and mutual funds.
  • Upstox: Focuses on stocks, F&O, commodities, currencies, and IPOs. Mutual fund investing is free but fewer financial add-ons compared to Angel One.

Research & Advisory Services

  • Angel One: Strong research desk offering daily reports, stock ideas, and ARQ Prime robo-advisory. Offline branches provide personalized advisory.
  • Upstox: Minimal research. Focus is on DIY investors with analytical tools. Limited third-party research via tie-ups.

Customer Support & Service Quality

Angel One vs Upstox: Pros, Cons & Recommendation
  • Angel One: Offers branch support, call, email, and chat services. Strong offline presence ensures handholding for traditional investors.
  • Upstox: Primarily online-only support via chat, tickets, and email. Faster for simple issues, but no branch-level handholding.

Pros & Cons – Angel One vs Upstox

Angel One:

Pros
  • Free delivery, flat intraday charges
  • Full reports + AI robo advisory
  • Feature-rich app + offline support
  • Wide range including insurance, bonds
  • Branch-level handholding
Cons
  • Higher AMC than Upstox
  • Reports may be generic
  • Slightly heavier app
  • More complex for beginners
  • May feel outdated for digital-only

Upstox:

Pros
  • Free delivery, lowest AMC
  • Simple DIY tools
  • Sleek, fast, app-first design
  • Focused on core trading needs
  • Fast digital-first support
Cons
  • No offline support
  • Limited in-depth research
  • Limited advanced advisory
  • Fewer financial products
  • No physical support

Recommendation – Which One Should You Choose?

After years of using both, here’s my conclusion:

  • Choose Angel One if you are an active trader, want advisory, or need offline support. It’s great for investors who value research reports, personal guidance, and advanced tools across multiple financial products.
  • Choose Upstox if you are a cost-conscious, tech-savvy, or beginner investor who prefers a clean, mobile-first experience with low charges and fast execution.

At Indiainvesthub, we believe that your choice should align with your investing style, budget, and learning curve. We help readers cut through the noise with honest comparisons and user-backed insights, ensuring you don’t waste time or money.

In the end, Angel One vs Upstox is not about which is universally better — it’s about which is better for you. So, which one do you think matches your investing journey?

Tagged: Brokerage Charges & Account Fees Company Overview – Angel One & Upstox Customer Support & Service Quality Product Offering & Market Access Pros & Cons – Angel One vs Upstox Recommendation – Which One Should You Choose? Research & Advisory Services Trading Platforms & Features User Experience

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